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AMASPA
Service / 01

A website that makes your product feel inevitable.

A complete website — positioned, designed, written, built, and launched. No handoffs, no template aftertaste.

At a glance
Timeline
2–4 weeks for most sites
Format
Fixed-scope project
Best for
Founders and small teams
First step
A short project note
Tell me what you're building
The short version / 02

The work, without the theatre.

Most founder sites are either beautiful and vague, or clear and forgettable. I build the third kind: a site with a point of view, a sharp story, and the engineering to make it feel effortless.

I start with the business, not the moodboard — who you're for, what makes you different, and what a visitor needs to believe before they buy. Then I design and build the whole thing in one pass, so the story, the interface, and the performance all agree with each other.

What changes / 03
01

A clear story

Visitors understand what you do, who it's for, and why it matters — in the first screen, not the fifth.

02

A site you can grow

Built on a component system your team can extend, not a dead-end template you're scared to touch.

03

Speed as a feature

Fast loads, stable layouts, and accessible interactions. Polish should be measurable, not just visible.

What's included / 04

Everything you need, nothing you don't.

The exact scope is shaped around your project. These are the pieces most engagements include.

Positioning and page-by-page narrative
Custom art direction and interface design
Copy direction and editing
Responsive build in Next.js and React
Accessibility and Core Web Vitals pass
Technical SEO, metadata, schema, and sitemap
Analytics and conversion instrumentation
Launch support and a clean handover
Who it's for / 05

A good fit if this is you.

  • Founders launching a new product or repositioning an existing one
  • SaaS teams whose website undersells the product
  • Studios and agencies that need a senior build partner
  • Personal brands that want something better than a theme
I've spent 7+ years building production interfaces — including page-building platforms at Ticketmaster and five products of my own. I know what happens to a design after launch.

Amber Anand

Founder, AMASPA · Patna, India

About Amber
Questions / 06

The useful details.

If the answer you need isn't here, ask it directly. I reply within one business day.

Ask a question
Do you write the copy too?
I lead the narrative and edit every word. For longer content or a full brand voice project, we can bring in a specialist copywriter — I'll still make sure the story and the interface hold together.
Can you work within our existing brand?
Yes. If you have a brand system, I'll extend it with care. If the brand is the problem, I'll tell you — and we can rebuild the visual language as part of the project.
Do you build on WordPress or Webflow?
I build custom sites in Next.js and React. That gives us better performance, accessibility, and flexibility than most template platforms. If you need a CMS, I'll wire one in for the parts you actually edit.
What do you need from me?
A clear sense of the business, access to the people who know the customer, and one decision-maker. I'll handle the rest of the process, including the questions you haven't thought to ask yet.
Do you offer ongoing support?
Yes. Many clients keep me on a small monthly retainer for improvements, experiments, and new pages. It's optional — the handover is designed so you don't need me to keep the site running.
Keep looking

The other ways I can help.

Service / 01

Have a project in mind? Let's talk.

Tell me the goal, the timeline, and what's in the way. I'll tell you honestly whether I'm the right fit — and what I'd do first.

Start a project[email protected]

Open for select projects